Neighbors Bank, a trusted provider of USDA home loans, wanted to do more to help rural communities. They saw an opportunity to go beyond offering loans by creating a platform that could provide useful information, resources, and tools to make life easier for people in rural areas. That’s where Rural.com came in.
We worked with Neighbors Bank to build a user-friendly website that brings together important data about rural communities, helps people explore USDA home loans, and offers a custom AI assistant to answer questions and create charts based on their needs.
Goals
Build Rural.com: Create a website full of useful resources and information for rural residents.
Combine Data Sources: Collect information from many places into one easy-to-use database.
Add a Custom AI Tool: Develop a smart assistant that can answer questions, provide insights, and make charts.
Make USDA Loans Easy to Find: Help people explore and apply for USDA home loans quickly and confidently.
Challenges
Scattered Information: Rural data was spread across different sources, making it hard for people to find what they needed.
Complex Loan Process: USDA loans can feel confusing, and many people didn’t know where to start.
Building Trust: The platform needed to be simple, helpful, and easy to use for rural communities.
How We Did It
Built Rural.com
Designed an easy-to-use website where people can find local data, community insights, and loan opportunities.
Focused on making the platform simple and accessible, even for people less familiar with technology.
Gathered Data in One Place
Collected and organized data about housing, demographics, and rural resources from many sources.
Built a custom database so the platform always had the most up-to-date information.
Created a Smart AI Assistant
Designed a tool powered by AI that could:
Answer questions about rural areas and USDA loans.
Create easy-to-understand charts and graphs.
Give clear advice about loan options based on a user’s needs.
Streamlined USDA Loan Help
Added tools to make finding and applying for USDA loans simpler, with step-by-step guidance.
Connected users with Neighbors Bank loan officers for extra help.
Results
More Loan Applications: Rural.com helped drive more USDA loan inquiries, connecting people with the financing they needed.
Valuable Information: Users gained access to helpful insights about their communities, like housing options and local data.
Trusted AI Tool: The custom AI assistant became a favorite feature, helping users get answers and create visuals easily.
Stronger Connections: Rural.com helped Neighbors Bank build trust with rural communities by offering real value.
Conclusion
Rural.com shows how technology can make life easier for rural communities. By bringing together important data and adding tools like the AI assistant, we helped Neighbors Bank connect people with resources and USDA loans in a simple, helpful way. This project is proof that smart technology can make a big difference for those who need it most.
